Heritage

Heritage

The original product formulations were developed in 1991 in the USA by world-renowned dental experts including the late Professor Perry Ratcliff, an eminent periodontologist and one of America’s leading experts on dental health and gum disease at that time.

Strong dental heritage

The brand was initially launched in the UK in 1993 and has an extremely strong dental heritage. For the first 5 years it was sold only to dental professionals and the dental community continues to be hugely influential in advocating the benefits of UltraDEX, with many dental professionals both using and recommending it today.

New brand name, extended range

In 2012 the brand name was changed to UltraDEX, and new, innovative oral care products were developed and introduced into the range.

Over the years, UltraDEX products have been recognised for their advanced performance alongside some of the UK’s biggest brands. With over 20 years of experience in oral care, the aim is to continue to develop superior professional oral care products incorporating the latest ingredients and technology, all supported by extensive scientific research. With a strong focus on new product development, together with the help of loyal supporters and customers, the brand continues to grow. The range has everything needed for a complete performance oral care regime to help achieve complete fresh breath confidence and exceptional oral health.

Expanded distribution

UltraDEX is now available in retailers throughout the UK, including Boots, all major grocery chains and many independent pharmacies.

Clinically proven technology

UltraDEX products are backed by extensive scientific research and clinically proven technology which eliminates bad breath instantly to give 12 hour fresh breath confidence, protects teeth & gums and gently restores natural whiteness to teeth.

The award-winning UltraDEX Performance Oral Care range is produced and marketed by Periproducts Ltd, a wholly owned subsidiary of Venture Life Group plc.